Useful checklist for optimising a gym website

Useful checklist for optimising a gym website

If you are looking for a simple and straightforward plan for optimising the website of your gym, then you will love this checklist.


No matter how compelling your gym's website is, if it is not optimised correctly, you will not be able to use it in recruiting new members. What is more, your current members will have a hard time finding your website as well, which is not ideal.

After you have created a website for your gym, it is essential to make sure it is also correctly optimised.

This checklist, and the process of optimising a website in general, is an ongoing effort with gradual benefits. Try to tick off as many points on this checklist as possible, but you shouldn't worry if you don't complete everything on this list.

Who is this guide for

We created this checklist for marketing and sales teams in the fitness industry. It is also useful for an agency working with gyms. If you are a manager that likes to handle the online aspects of the business, you will undoubtedly need this guide.

What will you learn from this e-book

This e-book is a checklist with all aspects that you must check and optimise. It is not very easy to complete every point on this list, but if you solve at least some of them, you will quickly see the difference. 

Reading time: 6 minutes

For now, this e-book is only available in Romanian.

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Is this guide really free?

YES. The guide is free for you or anybody else you might think would like to read it (so feel free to forward it). We love to share useful information that helps fitness clubs grow.

Free guides for your gym

We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more.

Free download

Free guides for your gym