UPfit Blog

Most gym owners that I talk to think the selling products at the reception desk is a very complicated undertaking that doesn't bring a real profit. And every time I show them the math about what this business really entails, they are shocked.

No matter how impressive your gym's social media updates are and how many likes you get, your entire effort should focus on a single goal - recruiting new members. And you can only do this if you get the attention of followers based in your area.

Online payments are one of the most popular trends in the fitness industry and with good reason. That is why I will do my best to explain what an online payment system means for a fitness center and why you need to implement it at your gym.

Apple gave hints about a new virtual fitness service that would be available through an app on iPhone, iPad, and Apple TV, with a monthly subscription. This is not the first step into the fitness market for the giant tech company, but now Apple will be in direct competition with companies like Peloton and Nike.

The decision to implement new management software for any type of business is very important. It can generate a lot of headaches for both management and the employees using it. Here are some questions you should ask when thinking of investing in a new platform for your gym.

To ensure a comfortable atmosphere for all your members, each person entering your gym should obey simple rules. That doesn't mean you have to argue with difficult members, but there are ways you can convince them to be aware of their behavior.

It is essential to have a marketing strategy that will help you recruit as many new members as possible for your gym. Sounds complicated? Don't worry. It's not! With just a handful of tasks, you can quickly grow the number of new members, without a large budget.

One of the biggest challenges for fitness operators everywhere is to maintain a strong relationship with members. This is where automation and artificial intelligence comes in, one of the most popular features of the UPfit.cloud gym management software.

You don't have to invest a lot of money and time in PT services, to expand them properly. With a few well-thought strategies, your trainers can increase your business almost immediately, and your department will run itself.

Your fitness center can also sell memberships and services online. Implementing an online payment solution means a lot less work for your team and a more convenient way for your members to renew their membership.

The retention rate is one of the main concerns of any fitness operators. There a several strategies that you can implement, to ensure that your gym's retention rate is alewasy good. And the best part is that most of these strategies are a one-time effort with long-term benefits.

Technology and fitness go hand in hand. from training gadgets to gym machine integrations or management platforms. A mobile app for your gym is the next logical step to expand your business and recruit new members easier.

The first impression is important in any circumstance, and for gyms, this usually happens at the reception desk. That is why it's crucial to hire the right people to greet your members and potential clients.

The way you communicate with clients or members during a difficult situation will dictate how they perceive your brand afterward. That is why it is essential to have a well-thought plan when it comes to crisis situations.

The gym retention rate is one of the most important data you should constantly track if you own a fitness center. The formula for this rate is relatively simple, and it will help you get an insight into the revenue you can count on in the next period.