UPfit Blog

Since few fitness clubs use the newsletter as a marketing method, it is also a great way to distinguish your brand from the rest of the competition. All the while providing members and potential customers with helpful content.

With a few improvements, you can draw up a group fitness program that will attract more new members and will ensure the loyalty of your current ones for a long time.

Events like "open house" are an excellent opportunity to attract new members, but also to promote your gym in a different way. Although it seems a little complicated, its benefits outweigh the effort. You just need to consider a few important aspects.

If you don't have an SOP at your fitness club yet, now is the time to make one. You don't have to wait for a magic number for your revenue, clients, clubs, or employees to start this systematization.

Many gyms offer assessment sessions to their members, but that doesn’t mean they actually use these services for the gym’s benefit. An assessment session should be an essential process,that transforms a new member into a loyal one.

Members, just like any other clients, are used to doing everything online. Therefore, why not let your members also book their spots at their favorite classes online?

Access control systems have become a more and more popular option for fitness clubs everywhere, regardless of size. These solutions can be implemented with reasonable budgets and solve most issues concerning member access and their safety.

An electronic signature is essential for any business that wants to become paperless and save archiving space and money. Though it might seem like a complicated system, the electronic signature or the e-signature is a straightforward, user-friendly solution for gyms and fitness centers

Gym locker rooms are an essential part of a club that is often overlooked. This is where your members change clothes, shower, and leave their personal objects while working out. That is why it’s so crucial that these spaces are not just clean and modern but also very secure.

The Romanian Association of Health & Fitness, RomaniaActive, is organizing its first webinar with all Romania's health & fitness operators. This is the first event in a series meant to consolidate the Romanian fitness industry.

An incredible member experience will encourage them to visit your gym more and more and, of course, to constantly renew their membership. You don’t have to invest considerable amounts in equipment and gadgets. If your staff makes sure members are always happy at your club, your retention rate will surely increase on its own.

Gyms now have a new challenge in managing their members - scanning COVID certificates. This is how you can implement this process at your gym's reception desk and what your digital options are.

Imagine your gym members would never have to bother with renewing their membership ever again because it would renew itself automatically, immediately after it expires? Well, you too can provide your members with this option.

Minimize the number of employees for the reception desk by investing in a suitable access control system and related digital solutions. It allow you to keep your gym open more hours a day and thus have a more significant number of members.

I'm certain that if you ever considered installing an access control system at your gym, you plan to do that at your club's entrance, right? Such a system can also be used in various ways, in different parts of a fitness club, not just at the entrance.

When you own a fitness club or manage one, you have many responsibilities, and you must make many decisions daily about everything concerning your business. For this you have multiple digital solutions that can help you maintain control over your gym, even from a distance.