Group fitness

5 tips to improve your gym’s group fitness classes

5 tips to improve your gym’s group fitness classes
Written by ALEX Published on 2022-11-14 2 minutes read

As a fitness enthusiast with a particular interest in group fitness classes, whenever I have time to go to the gym, I pay close attention to certain details I expect to see.

No matter what type of classes you organize in your gym, a few aspects can make the difference between an OK experience and a… WOW experience.

Here are the details that I usually notice.

The instructor should always be early for the class

I know this should always happen, but you'd be surprised how many times the instructor arrives precisely at the start of the class or is a few minutes late.

Excluding emergencies, it is very unpleasant for members to wait for the instructor to start the class, particularly if you don't allow members in the studio after the class begins. Respect your clients' time.

Create an active and encouraging atmosphere

Members should feel encouraged to ask questions and advice (without interrupting the class, of course). At the same time, the instructor should correct the movement of members, not just go through the routines without paying any attention to the participants.

It's crucial to create a fun atmosphere, but members should also feel motivated to perform all the exercises, even when they feel they can't go on.

Leave them with a great impression

I encountered loads of instructors that are very energetic at the beginning and throughout the class, but in the last few minutes, they can't wait to finish and leave the studio.

I think this is a mistake because, during those last few minutes, members form their impression of the class, which will remain with them. And if you want members to return to your class, then make those last few minutes count.

Therefore, prepare a cool-down period, and at the very end, don't forget to introduce yourself again if some members didn't catch your name and congratulate them for their workout. That way, members will leave the class delighted and excited to book your next class.

Online bookings classes

Streamline bookings

The easier and simple the system is, the greater the chances that members will book their spot for your group X classes. And if they know they have their spot assured, they will be more likely to show up.

Group classes are one of the most popular services at any gym, and I've seen this firsthand with all our clients.

Members become part of the gym's community easier if they attend these classes weekly. Therefore, make sure their experience is exceptional every time they show up.

That way, they will be more likely to renew their membership when the time comes, so they continue to have access to your amazing community.

Group X classes are a very easy and efficient way to increase your retention rate and an excellent method to get ahead of your competition. With a few improvements, you can draw up a group fitness program that will attract more new members and will ensure the loyalty of your current ones for a long time.



ALEX
ALEX

Alex is deeply passionate about technology and the way digital solutions improve our daily lives. His passion has helped create ingenious digital tools that have revolutionized the fitness industry in Romania.

Fitness Business Romania
Fitness Business Romania

Are you interested in similar articles? Do you find this subject interesting? Then you should sign up for our newsletter.

Each week we'll email you a summary with the latest news and insights on your gym's activity.

Our team curates content that will help you expand your business - management, leadership, team development, industry tips, interviews, and other interesting resources.

Sign up
How to set up an online booking system for your gym
thumb
One of the biggest challenges in managing group fitness classes is the way members enter the class. Find out how can you easily implement a fully automated online booking system.
Free download

Are you struggling to increase the number of new members joining your fitness center?

There is an easier way to get more members! Communicate efficiently with them through automated emails, provide them the option to purchase memberships online, delight them with a professional mobile app and member account, and surprise them with fast services at the reception desk.

With UPfit.cloud, everything is done quickly, and you can start seeing results in a matter of days. Find out the advantages of our platform in a 20-minute demo session.


REQUEST A DEMO

We also recommend...

Are you opening a gym? 7 presale strategies for a successful launch

No matter if you open a brand new gym or a new location as part of your fitness chain, you must have a well-thought-out presale strategy. If you wait until you open the gym to recruit members, you have already lost the momentum.

Read More

6 benefits of the automated email system provided by UPfit.cloud

One of the biggest challenges for fitness operators everywhere is to maintain a strong relationship with members. This is where automation and artificial intelligence comes in, one of the most popular features of the UPfit.cloud gym management software.

Read More

5 skills you should look for in a good receptionist for your gym

The first impression is important in any circumstance, and for gyms, this usually happens at the reception desk. That is why it's crucial to hire the right people to greet your members and potential clients.

Read More

Free guides for your gym

We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more. There are dozens of e-books and guides with useful information and ideas for ambitious gyms, that are willing to use all the tools available to grow their business and recruit more members.

Free download

Free guides for your gym
Top-of-the-range software for excellent results

Software that perfectly adapts to your gym's activity

Each gym is unique. That is why UPfit.cloud has a wide range of services, tools, and features that perfectly match your business.

Regardless of how you manage your gym or fitness club activity, UPfit.cloud can be customized so it's easy to use for your team and simple for your members.