Apple gave hints about launching a new virtual fitness service that would be available through an app on iPhone, iPad, and Apple TV, with a monthly subscription.
This new service will be in direct competition with services already provided by Peloton and Nike in the virtual fitness sector, which saw a massing increase in the last few months as a result of the global pandemic.
Apple's new service will be provided as part of a new bundle of subscriptions that Apple wants to deliver at a lower cost. This bundle, named Apple One, will probably be launched in October when the new iPhone will be unveiled.
This is not the first step into the fitness market for the giant tech company. At the beginning of the year, Apple launched the Apple Watch Connected program in partnership with several fitness chains. Through this program, Apple Watch users could gain points when they trained at those gyms. Those points could be turned into prizes.
The company also announced that the Apple Activity app for the smartwatch would be renamed Apple Fitness when iOS 14 will be launched later this year.
There is an easier way to get more members! Communicate efficiently with them through automated emails, provide them the option to purchase memberships online, delight them with a professional mobile app and member account, and surprise them with fast services at the reception desk.
With UPfit.cloud, everything is done quickly, and you can start seeing results in a matter of days. Find out the advantages of our platform in a 20-minute demo session.
No matter how impressive your gym's social media updates are and how many likes you get, your entire effort should focus on a single goal - recruiting new members. And you can only do this if you get the attention of followers based in your area.Read More
The way you communicate with clients or members during a difficult situation will dictate how they perceive your brand afterward. That is why it is essential to have a well-thought plan when it comes to crisis situations.Read More
Online payments are one of the most popular trends in the fitness industry and with good reason. That is why I will do my best to explain what an online payment system means for a fitness center and why you need to implement it at your gym.Read More
We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more.