Live streaming

Facebook launches a new service - paid live events

Facebook launches a new service - paid live events
Written by DANI Published on 2020-08-26 1 minutes read

Facebook is the latest company venturing into the fitness industry. The social media giant is about to launch a new feature that will allow Facebook pages to organize live streaming events, host them and collect payment from attendees, all in one place.

Therefore, in the context of the fitness industry, which has switched massively towards virtual workouts in the last few months, Facebook will allow organizing live fitness classes, and the access will be made based on a fee that those who wish to attend can pay through Facebook.

The new feature is called Paid Online Events and is closely connected to Facebook Live. According to the company, the new service will also allow you to invite people to your event using the tools provided by Facebook..

Once the live broadcast starts, those who want to attend the workout will have to pay the fee online, set by the organizer, and then the attendees are immediately granted access to the event.

This service is extremely useful, particularly to personal trainers who work independently or for small-sized gyms. It is also a major opportunity for this business to attract members from other cities who usually would not purchase a regular gym membership.


Dani is the most active member of the UPfit team and loves participating in all sorts of sports competitions. He is also always in the know with everything fitness and sports-related, from digital solutions and gadgets to the latest workout styles.

Fitness Business Romania
Fitness Business Romania

Are you interested in similar articles? Do you find this subject interesting? Then you should sign up for our newsletter.

Each week we'll email you a summary with the latest news and insights on your gym's activity.

Our team curates content that will help you expand your business - management, leadership, team development, industry tips, interviews, and other interesting resources.

Sign up
The complete guide for live streaming fitness classes
Would you like to start live stream fitness classes for your members? That's a great idea! Download our resource pack that has everything you need to know about a successful launch.
Free download

Are you struggling to increase the number of new members joining your fitness center?

There is an easier way to get more members! Communicate efficiently with them through automated emails, provide them the option to purchase memberships online, delight them with a professional mobile app and member account, and surprise them with fast services at the reception desk.

With, everything is done quickly, and you can start seeing results in a matter of days. Find out the advantages of our platform in a 20-minute demo session.


We also recommend...

17 simple tricks to optimize your gym's Facebook page

When was the last time you updated your Facebook page? All these tips are easy, and each have a low impact. But together they ensure that your club's presence on Facebook is successful.

Read More

How to manage personal training services more efficiently

You don't have to invest a lot of money and time in PT services, to expand them properly. With a few well-thought strategies, your trainers can increase your business almost immediately, and your department will run itself.

Read More

Why should you invest in a mobile app for your gym

Technology and fitness go hand in hand. from training gadgets to gym machine integrations or management platforms. A mobile app for your gym is the next logical step to expand your business and recruit new members easier.

Read More

Free guides for your gym

We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more. There are dozens of e-books and guides with useful information and ideas for ambitious gyms, that are willing to use all the tools available to grow their business and recruit more members.

Free download

Free guides for your gym
Top-of-the-range software for excellent results

Software that perfectly adapts to your gym's activity

Each gym is unique. That is why has a wide range of services, tools, and features that perfectly match your business.

Regardless of how you manage your gym or fitness club activity, can be customized so it's easy to use for your team and simple for your members.