Everything you need for a successful launch

How to open a fitness center

A fitness center is not exactly the easiest business to launch and manage, but if you have a good strategy, it will bring many satisfactions, including financial ones. The process of opening a gym doesn't stop when you have picked the location, purchased equipment, and hired trainers. Therefore, it is crucial to have a well-thought plan regarding managing your new fitness club, apart from logistical operations. You just have to consider a few aspects before you open the doors to your new fitness center.

Everything you need to know

What information should a member profile have, in your gym management software

11 minutes read

Though many fitness clubs prefer managing their membership list, it's more useful to have a database with members, not just memberships sold. Here is the essential information that any memebr profile should contain.


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Presale campaigns

Are you opening a gym? 7 presale strategies for a successful launch

7 minutes read

No matter if you open a brand new gym or a new location as part of your fitness chain, you must have a well-thought-out presale strategy. If you wait until you open the gym to recruit members, you have already lost the momentum.


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Membership offer

The membership types you should sell at your gym

7 minutes read

Each gym has its own membership offer. The secret is to find the balance between a varied offer, that caters to all preferences, and a not too high number of memberships, that otherwise would be too difficult to manage and too confusing for clients.


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Additional revenue stream

How to sell products at your gym's reception desk in a few simple steps

9 minutes read

Most gym owners that I talk to think the selling products at the reception desk is a very complicated undertaking that doesn't bring a real profit. And every time I show them the math about what this business really entails, they are shocked.


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Before you invest

Questions you should ask before investing in management software for your gym

8 minutes read

The decision to implement new management software for any type of business is very important. It can generate a lot of headaches for both management and the employees using it. Here are some questions you should ask when thinking of investing in a new platform for your gym.


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Are you struggling to increase the number of new members joining your fitness center?

There is an easier way to get more members! Communicate efficiently with them through automated emails, provide them the option to purchase memberships online, delight them with a professional mobile app and member account, and surprise them with fast services at the reception desk.

With UPfit.cloud, everything is done quickly, and you can start seeing results in a matter of days. Find out the advantages of our platform in a 20-minute demo session.


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Grow your fitness business now

Business guides for your fitness center

No matter what kind of fitness business you have, whether you just opened your first gym or you already have a well-established club, any moment is an excellent occasion to improve your business and streamline your operations.

Check out other guides that will teach you how to manage your fitness center better.

Increase sales with online memberships

Increase sales with online memberships

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How to open a fitness center

How to open a fitness center

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Member management simplified

Member management simplified

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Access control systems for gyms

Access control systems for gyms

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Improve retention with efficient communication

Improve retention with efficient communication

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Streamline your gym's reception desk

Streamline your gym's reception desk

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Gym digitization for everyone

Gym digitization for everyone

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Sales strategies that are easy to use

Sales strategies that are easy to use

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Marketing ideas for any gym

Marketing ideas for any gym

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Group classes & personal training

Group classes & personal training

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Free guides for your gym

We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more. There are dozens of e-books and guides with useful information and ideas for ambitious gyms, that are willing to use all the tools available to grow their business and recruit more members.

Free download

Free guides for your gym
Top-of-the-range software for excellent results

Software that perfectly adapts to your gym's activity

Each gym is unique. That is why UPfit.cloud has a wide range of services, tools, and features that perfectly match your business.

Regardless of how you manage your gym or fitness club activity, UPfit.cloud can be customized so it's easy to use for your team and simple for your members.