Marketing for fitness clubs

Marketing ideas for any gym

When it comes to marketing for gyms, the main objective of a strategy should be sales. Of course, good marketing helps brand awareness and builds reputations, but, at the end of the day, a club's success is measured in profit, not the number of likes. That is why it is crucial to layout a good marketing strategy that will help you recruit as many new members as possible. Does it look complicated? Don't worry, it's not. With just a handful of actions, you can quickly increase the number of new members without large budgets.

Impress your members

How to create a newsletter email for your fitness club

7 minutes read

By creating a newsletter for your members, you strengthen community spirit. You show that you care about your members, even when they don't make it to the gym. With the help of a constant newsletter, you will be part of their lives and remind them of your services, the wonderful atmosphere, and all the other reasons why they chose your club.


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Happy comunity

How to start a newsletter for your gym’s members

6 minutes read

Since few fitness clubs use the newsletter as a marketing method, it is also a great way to distinguish your brand from the rest of the competition. All the while providing members and potential customers with helpful content.


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Open house

How to organize open house events at your gym

5 minutes read

Events like "open house" are an excellent opportunity to attract new members, but also to promote your gym in a different way. Although it seems a little complicated, its benefits outweigh the effort. You just need to consider a few important aspects.


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COVID-19 communication

How to update your gym's website with the new COVID-19 measures

4 minutes read

On your gym's website you can detail all the measures and rules regarding the pandemic. Moreover, your website is one of the first places where a member or someone interested in your club’s services will look for such information.


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Convert fans into members

How to optimize your gym's social media accounts to recruit fans from your location

6 minutes read

No matter how impressive your gym's social media updates are and how many likes you get, your entire effort should focus on a single goal - recruiting new members. And you can only do this if you get the attention of followers based in your area.


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Are you struggling to increase the number of new members joining your fitness center?

There is an easier way to get more members! Communicate efficiently with them through automated emails, provide them the option to purchase memberships online, delight them with a professional mobile app and member account, and surprise them with fast services at the reception desk.

With UPfit.cloud, everything is done quickly, and you can start seeing results in a matter of days. Find out the advantages of our platform in a 20-minute demo session.


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Marketing

8 simple ways to improve your marketing strategy to recruit new members

4 minutes read

It is essential to have a marketing strategy that will help you recruit as many new members as possible for your gym. Sounds complicated? Don't worry. It's not! With just a handful of tasks, you can quickly grow the number of new members, without a large budget.


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Grow your fitness business now

Business guides for your fitness center

No matter what kind of fitness business you have, whether you just opened your first gym or you already have a well-established club, any moment is an excellent occasion to improve your business and streamline your operations.

Check out other guides that will teach you how to manage your fitness center better.

Increase sales with online memberships

Increase sales with online memberships

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How to open a fitness center

How to open a fitness center

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Member management simplified

Member management simplified

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Access control systems for gyms

Access control systems for gyms

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Improve retention with efficient communication

Improve retention with efficient communication

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Streamline your gym's reception desk

Streamline your gym's reception desk

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Gym digitization for everyone

Gym digitization for everyone

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Sales strategies that are easy to use

Sales strategies that are easy to use

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Marketing ideas for any gym

Marketing ideas for any gym

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Group classes & personal training

Group classes & personal training

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Free guides for your gym

We have created a series of free guides that will help expand your gym: advice on increasing sales, lead management, optimising your online marketing strategy, creating a corporate program, and so much more. There are dozens of e-books and guides with useful information and ideas for ambitious gyms, that are willing to use all the tools available to grow their business and recruit more members.

Free download

Free guides for your gym
Top-of-the-range software for excellent results

Software that perfectly adapts to your gym's activity

Each gym is unique. That is why UPfit.cloud has a wide range of services, tools, and features that perfectly match your business.

Regardless of how you manage your gym or fitness club activity, UPfit.cloud can be customized so it's easy to use for your team and simple for your members.